Social Proof Drives Sales
Candid™ is a pioneer in Visual Commerce techniques that enable brands to tell their story through the eyes of their biggest fans. Authentic photos and videos are streamed to product pages and social ads to create a fresh and inspiring community experience that sells.
The Best Kept Secret in Visual Marketing
A versatile CMS for social that helps brands source, manage and publish creative at scale
Want to breathe life into your marketing? We make it easier to find, organize, and publish social stories to point of sale displays where they have a real impact. Our plugins are fast, flexible, and integrate in seconds on any platform to provide the ultimate social proof when it matters most.
Collect & Curate
Candid's powerful discovery and moderation allows teams to quickly find the most authentic & inspiring stories in the avalanche of community content.
Whether you're just starting to build your brand or already working with very high-volume hashtag streams, we can help you separate signal from noise.
Tap network effects by encouraging customers to share on social or let them upload directly from your embedded displays.
Easily map approved media to your products to drive the 1-click 'shop this look' experience.
Update call-to-actions in real-time and test variations to optimize conversions.
Leverage automation techniques and configurable workflows (from moderation-as-a-service to algorithmic mappings) to make publishing even easier.
Showcase your best community photos on interactive galleries, product pages and other retail touchpoints to enable a 1-click shopping experience that delights.
Powerful pre-built layouts allow marketing teams to target mobile, tablet and desktop without any programming.
Make it your own and blend visual reviews seamlessly into your design with powerful theme and data customizations.
Measure & Reward
Our industry leading analytics engine tracks sales, engagement and community growth in real-time and empowers you to act fast.
Go way beyond GA-style transactional attribution and see your brand through the eyes of your biggest fans and access insights that lead to true innovation at warp-speed.
Nurture relationships with top ambassadors and encourage on-going collaborations.
Tap into social stories with explicit consent by reaching out directly to your biggest fans.
Contact content creators on Instagram and Twitter to secure permission to use their work, all from a convenient central dashboard.
Or, automatically acquire usage rights via direct uploads on product pages or via post-purchase emails with automatic SKU matching built in.
Fast & Convenient
Candid will comment on the post on your behalf and if the owner agrees to your terms they can quickly reply in-app with a unique acceptance code.
The rights management system maintains a separate (permanent and downloadable) record of the content owner's response for compliance.
Fans will be excited to hear from you so be sure to only send thoughtful requests for media that you'll actually use.
Approval rates exceed 83% when requests are personalized and genuine.
Customers love exposure for their stories, be sure to let them know where their media is showcased.
Once users accept, rights statuses are immediately updated and the associated publishing workflows kick in to activate the content.
Congrats! Millennials trust UGC 50% more than traditional media and find it 35% more memorable than other sources.
A cost-effective and repeatable content supply chain is the foundation of success with social advertising, with true community content playing a pivotal role.
Put approved media to work across the digital spectrum or activate social ads to share top performing stories with new audiences.