Social Proof Ignites Revenue Growth
Candid™ is a pioneer in Visual Commerce techniques that enable brands to tell their story through the eyes of their biggest fans. Authentic photos and videos are streamed to product pages and social ads to create a fresh and inspiring community experience that sells.
The Best Kept Secret in Visual Marketing
A versatile CMS for social that helps brands source, manage and publish at scale
Want to breathe life into your marketing? We make it easier to find, organize, and publish social stories to point of sale displays where they have a real impact. Our plugins are fast, flexible, and integrate in seconds on any platform to provide the ultimate social proof when it matters most.
Collect & Curate
Candid's powerful moderation engine allows teams to quickly find, organize and merchandize inspiring stories from the avalanche of community content.
Whether you're just starting or already dealing with high-volume hashtag streams, we can help you separate signal from noise and deliver a balanced and consistent content mix.
Easily map approved media to your products to drive the 1-click 'shop this look' experience.
Update call-to-actions in real-time and test variations to optimize conversions.
Leverage automation techniques and configurable workflows to make publishing automatic and effortless.
Showcase your community on interactive and immersive hubs, product pages and other retail touchpoints to enable a 1-click shopping experience that delights.
Powerful pre-built layouts allow marketing teams to target mobile, tablet and desktop without any programming.
Measure & Reward
Go beyond GA-style transactional attribution, see your brand through the eyes of your biggest fans and access insights that lead to true innovation at warp-speed.
Nurture relationships with top ambassadors and encourage on-going collaborations that are essential for staying relevant.
Use machine vision to observe patterns in the content you publish and how well it performs
Tap into social stories with explicit consent by reaching out directly to your biggest fans.
Contact creators on Instagram and Twitter to secure permission to use their work, all from a convenient team dashboard.
Or, automatically acquire usage rights via direct uploads on product pages or via post-purchase emails with automatic SKU matching built in.
Fast & Convenient
Candid will comment on the post on your behalf and if the owner agrees to your terms they can quickly reply in-app.
The rights management system maintains a separate (permanent and downloadable) record of the content owner's response for compliance.
Fans will be excited to hear from you so be sure to only send thoughtful requests for media that you'll actually use.
Approval rates exceed 83% when requests are personalized and genuine.
Customers love exposure for their stories, be sure to let them know where their media is showcased.
Once accepted, rights statuses are immediately updated and the associated publishing workflows kick in to activate the content on published displays.
Congrats! Millennials trust UGC 50% more than traditional media and find it 35% more memorable.
A cost-effective and repeatable content strategy is the foundation of success with social advertising, with community content playing a key role.
Candid makes it easier to put approved media to work across digital channels and social ads to inspire new audiences.